Malaysia launches electric car with the brand e-mas 7 made by the national automotive industry Proton
Malaysia’s national car industry Proton is teaming up with China’s Geely to produce the first electric-based car, which is planned to be the national electric-based car for the Malaysian market.
Malaysia launches electric car is certainly a matter of pride for national automotive production after Vietnam with its Vinfast electric car.
Proton partnered with Geely, its strategic partner from China Development Team Involved 230 Proton engineers and designers Development Time and Testing Total development time 700,000 working hours Vehicle testing: 10 million km, including 30,000 km of adaptive durability testing.
The e-mas 7 has a Global Modular Architecture (GMA) battery system and is powered by a 12-in-1 intelligent electric propulsion system and is equipped with Cell-to-Body (CTB) battery architecture with the introduction of the Aegis Short-Blade Battery, a new generation of lithium iron phosphate (LFP) battery.
Having a 2 in 1 drive system generates 160 kW of torque, which supports e.MAS 7 acceleration from 0 to 100 km per hour in just 6.9 seconds. While the braking distance from 100 km per hour to a stop can be achieved in 35 meters.
Battery Specifications
- Prime Variant with Battery : Lithium Iron Phosphate (LFP) 49.52 kWh.providing a driving range of up to 345 km based on WLTP testing.
- Premium Variant with Battery: Lithium IronPhosphate ( LFP ) 60.22 kWh Range: Up to 410 km (WLTP).
Key Features
- Modern Interior and Technology:
- Leather seats, antibacterial steering wheel.
- 15.4-inch touchscreen infotainment system, 10.2-inch digital instrument cluster.
- Premium Audio System:
- Flyme audio system with 16 speakers, including headrest speakers.
- Safety Features:
- ADAS: ICC, AEB, ELKA, LCW, TSR, and 360-degree cameras.
- 6 airbags, rain sensors, automatic high beam control.
- Exterior Design:
- Aerodynamic coefficient: 0.275.
- Hidden door handles, LED rear light strip, 19-inch alloy wheels.
- Premium Features:
- Panoramic sunroof, head-up display (HUD).
- Vehicle-to-Load (V2L) system.
Both variants support DC fast charging, enabling battery recharge from 30% to 80% within approximately 20 minutes.
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Pricing
- Prime Variant:
- Promotional price: RM 105,800 (~$23,000).
- Normal price: RM 109,800 (~$24,000).
- Premium Variant:
- Promotional price: RM 119,800 (~$26,000).
- Normal price: RM 123,800 (~$27,000).
The e mas 7 is also planned not only for the domestic market or for Malaysians but also for the global market and the first targets for the e mas 7 car made by Proton and Geely are Singapore, Trinidad and Tobago, Mauritius, and Nepal, with the launch in Singapore planned for early 2025.
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